Thursday, 15 March 2012

A Beginners Guide to March Madness from United Leeds Endeavours

At United Leeds Endeavours there are some serious fans of American Sports. They’ve put together a beginners guide to March Madness and reveal their predictions for the final four.

United Leeds Endeavours has an unusual interest in American sports for an English company. The direct sales and marketing company offers everyone on this side of the pond a quick guide to the basketball competition which will dominate American news over the next few weeks.

Firstly, what is March Madness? It refers to the NCAA Men’s Division Basketball Championship. This is a single-elimination university basketball tournament which is held each spring in America. It features 68 university basketball teams. It was started in 1939 and is known informally as March Madness as it’s held mostly in March. The teams selected include the champions from 31 division 1 conferences which receive automatic entry. Then 37 more teams are awarded ‘at-large’ places and are selected by the NCAA selection committee. The tournament takes place over 3 weekends at pre-selected neutral sites around America.

So now you know what it’s all about, who is in the running for success? Like United Leeds Endeavours, all around America offices, businesses and celebrities put together their brackets which include their predictions of how far each of the teams will go and who will be the eventual winner. Famously the US president also has his picks televised on national TV. President Obama filled out his bracket the other day and his final 4 consisted of Kansas, Kansas State, Kentucky and Villanova. His bracket saw Kansas beat Kentucky in the final.

What do United Leeds Endeavours think of his bracket? “We think his predictions are pretty safe picks with no underdogs included at all. The team here at United Leeds Endeavours think that that Kentucky and North Carolina will meet in the final this year. Kentucky is the overall number one seed and their ranking is justified, they’ve got a long heritage of success in March Madness and we think that they will be the overall victors. We also think that Vanderbilt will be the surprise underdog to go far in the competition this year.”

Why all the interest in March Madness at United Leeds Endeavours. “We feel that the tournament is a great metaphor for business. March Madness is intense and it requires great preparation and stamina to play so many games in such a short period of time. In business you don’t always get time for a rest and you’ve got to learn to prepare well and trust your team around you. The skills are so transferable. We’re also competitive people and we can’t wait to find out who has won our office bracket!”